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Success of marketing automation
MarTech

6 important marketing automation metrics

Marketing automation is gradually being adopted by large, medium and small-scale organizations in different industries due to the myriad benefits it offers. Marketers use automation to perform daily, repetitive tasks…

Marketing Automation
MarTech

How can marketing automation help you save your time and money?

As discussed in our previous blogs, marketing automation has several important and useful features which can help in improving productivity and efficiency. Marketers synchronize marketing automation tools with the overall…

Features of marketing automation
MarTech

5 features of marketing automation

Marketing automation refers to the use of software and technology to automate all marketing campaigns and activities, with an end result of increased lead generation. Marketing automation software automates the…

Marketing Automation
MarTech

What is marketing automation? – A Beginner’s Guide

Marketing automation can be defined as the use of marketing platforms and software technologies in order to automate all marketing campaigns and activities, with an end result of increased lead…

MarTech

Marketing Automation and the art of boosting the rate of conversion

The never-ending argument of quality leads vis-à-vis the non-quality leads amid the growing trend of Marketing Automation has already begun. While the debate about quality and non-quality is just an...
MarTech

The benefits of Automation in paid search marketing

The benefits of Automation in paid search marketing Before we dwell deeper to understand the benefits of Automation in paid search marketing or otherwise known as Pay Per Click (PPC),...
Business

Social Media And Modern Politics

Social Media and Modern Politics: Together we Prevail, Divided we Perish The political landscape across the world has changed quite a lot in the recent years. Modern politics is very…

Business

The Science Of Customer Satisfaction

Be it any business – manufacturing, marketing, servicing etc. customer satisfaction is the premier instrument for which an organization thrives. The one who comes with a huge stack of wealth…

Business

Ways To Increase Your Website SEO Ranking In 2018

Nearly 40,000 search queries are typed in Google Search every second. Apart from Social Media engagements, SEO is the only technique which could help a website earn its name to…

Business

Mobile Marketing Strategy

Mobile is outpacing desktop based ad revenue. According to the latest survey mobile ad revenue grew by 66%,while desktop was just 5% up. Mobile devices account for 53% of paid…