3 ways to retain your customers with marketing automation
Did you know that 80% of your future profits will come from just 20% of your existing customers? Moreover, the probability of selling to an existing customer is 60-70%! (smallbizztrends.com)…
7 marketing automation strategies to boost profits
Proper implementation of a marketing automation strategy, that is aligned to your marketing goals and objectives can boost your sales and improve productivity. Companies with marketing automation generate 2x more…
5 brands that are succeeding with marketing automation
Implementing an effective marketing automation software in your organization can offer multiple benefits including lower costs, improved productivity and higher ROI. Once you have understood the entire scope of marketing…
6 important marketing automation metrics
Marketing automation is gradually being adopted by large, medium and small-scale organizations in different industries due to the myriad benefits it offers. Marketers use automation to perform daily, repetitive tasks…
How can marketing automation help you save your time and money?
As discussed in our previous blogs, marketing automation has several important and useful features which can help in improving productivity and efficiency. Marketers synchronize marketing automation tools with the overall…
5 features of marketing automation
Marketing automation refers to the use of software and technology to automate all marketing campaigns and activities, with an end result of increased lead generation. Marketing automation software automates the…
What is marketing automation? – A Beginner’s Guide
Marketing automation can be defined as the use of marketing platforms and software technologies in order to automate all marketing campaigns and activities, with an end result of increased lead…
Marketing Automation and the art of boosting the rate of conversion
The never-ending argument of quality leads vis-à-vis the non-quality leads amid the growing trend of Marketing Automation has already begun. While the debate about quality and non-quality is just an...
The benefits of Automation in paid search marketing
The benefits of Automation in paid search marketing Before we dwell deeper to understand the benefits of Automation in paid search marketing or otherwise known as Pay Per Click (PPC),...
